Traxxas Joins the European Monster Jam® Tour
Monster Jam Media
Aug 1, 2011
The all-new Traxxas E-Maxx monster truck will be competing during the six-stop European Monster Jam tour. Photo Credit: Feld Motor Sports
Traxxas Joins the European Monster Jam® Tour as the Official Hobby Class Radio Control Truck
Traxxas backed Monster Truck E-Maxx to compete throughout six-stop tour
, Ill. (June 14, 2011) – Feld Motor Sports® announced today that Traxxas, The Fastest Name In Radio Control®, has inked a deal to become the official and exclusive hobby class radio control truck of the European Monster Jam® tour. As part of Traxxas’ involvement with the European tour, they will also be sponsoring the new Traxxas E-Maxx monster truck race team, which will compete at all six stops of the tour.
“Traxxas is proud to be the Official and Exclusive Hobby Class Radio Control Vehicle of Monster Jam Europe,” said Traxxas President Mike Jenkins. “We’re bringing our full program to supercharge the excitement for European Monster Jam audiences. Each event will feature high-flying, action packed radio control stunt demos, a full product showcase, and our popular Try-Me Track where show attendees can test their own skills on our specially prepared track.”
Jenkins added, “On track, the full size Traxxas E-Maxx will be going head-to-head with best Monster Jam trucks and drivers in competition today. I hope everyone who is a fan of big horsepower will come out and see Traxxas rock the house.”
“Since January, Traxxas has been an integral part of the Advance Auto Parts Monster Jam tour with their interactive displays both on and off the track, said Tim Murray, vice president of sales, Feld Motor Sports. Their presence has been a huge hit amongst the millions of loyal fans that attend our events. We are happy to work with Traxxas to expand the relationship with Monster Jam internationally. We are also excited to welcome the Traxxas sponsored monster truck, Traxxas E-Maxx, which will be competing throughout the six-stop European tour.”
In addition to being one of the highly-recognized sponsors of Monster Jam and its European tour, Traxxas will receive traditional sponsorship benefits and exhibit space within the pit party at all six cities to showcase their try-me-track that will give fans a first-hand experience of the industry-leading Traxxas hobby-class radio-controlled product. During each event, Traxxas will also be giving away exclusive Monster Jam licensed hobby class radio controlled monster trucks.
After a month-long sail across the Atlantic, Monster Jam returns to Europe for the eighth year, making stops at five countries and three new cities. In Europe alone, these massive machines have entertained nearly two million fans. Monster Jam’s toughest monster trucks such as Grave Digger®, El Toro Loco®, Maximum Destruction®, Monster Mutt® and now, making its worldwide debut the Traxxas E-Maxx, take to the stage. Of the 10 trucks competing this year, eight battled at the Monster Jam World Finals
The 2011 tour has already made two of its three inaugural tour stops visiting Derby, UK two weeks ago and Madrid, Spain this past Saturday, June 11. The tour resumes in September at the new Wroclaw Stadium, of Wroclaw, Poland, which happens to be the first event to ever play at this venue. Three weeks later, Monster Jam will head to Arnhem, Netherlands for its hallmark event at the Gelredome. The 2011 Monster Jam European tour comes to a close November 12 from Barcelona, Spain’s Estadio Olimpico.
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Traxxas was founded in 1986, and is the innovator of “ready to run” (RTR) radio-controlled models. Before the company popularized the concept, the radio-controlled hobby was built around kits that required assembly and painting, and did not include all the electronics required to operate them. Traxxas changed all that by offering professionally assembled models with the hobby-class performance of kits. Since then, “RTR” models have become the industry standard. Traxxas takes the concept further with “Ready-To-Race®,” and offers the fastest, most complete, highest-performance RTR models available.
Traxxas is the fastest name in radio control and builds the fastest Ready-To-Race® R/C models in the world. Its fastest cars and trucks can top 70mph, with powerful nitro-burning 2-stroke engines and state-of-the-art brushless electric motors. Traxxas models are sold in hobby stores worldwide and online at www.Traxxas.com.
About Feld Motor Sports
Feld Motor Sports®, Inc. is the world leader in specialized arena and stadium-based motor sports entertainment. Feld Motor Sports, Inc. productions include Advance Auto Parts Monster Jam®, Monster Energy Supercross, AMA Arenacross Series, Nuclear Cowboyz®, and IHRA® Nitro Jam®. Feld Motor Sports, Inc. is a division of Feld Entertainment, the world’s largest producer of live family entertainment. For more information on Feld Entertainment, visit www.feldentertainment.com.